Think in terms of cost control and futureproofing.

Connectivity decisions made late in construction almost always drive up costs and create delays. Planning upfront can save up to 20% and ensures the building is designed so LEED materials don’t block signal, smart-building systems work as intended, and the property delivers a truly mobile-first guest experience. When mobile performance is strong, loyalty guests engage more in app and spend more on property. A modern network becomes part of the infrastructure—not an afterthought—ensuring the property is ready for tomorrow’s operational and guest-facing technologies.

Think in terms of guest satisfaction and smooth operations.

Guests expect flawless Wi-Fi and reliable mobile signal everywhere—rooms, elevators, pools, meeting spaces and basements. When coverage fails, it impacts reviews, loyalty and NPS. Strong mobile connectivity cuts complaints, improves staff coordination and keeps daily operations running smoothly—from mobile check-in to digital concierge tools.

Think in terms of efficiency, uptime and risk reduction.

Hotel operations run on always-on mobile connectivity: HVAC controls, smart thermostats, POS, staff communications, package management, safety systems and IoT across the property. A unified, resilient network reduces maintenance calls, eliminates coverage gaps, improves energy efficiency and ensures compliance for devices like panic buttons and first responder radio coverage.

Think in terms of security, performance and manageability.

The network is the backbone of the guest experience—from mobile access and loyalty apps to integrated POS and building systems. Fragmented or outdated mobile connectivity increases cyber and operational risk, creates IoT failures and drives up support costs. A consolidated, neutral-host network simplifies management, improves reliability and scales to support modernization without adding workload for your team.

Think in terms of loyalty, experience and reputation.

Mobile connectivity directly impacts the moments that shape guest perception: mobile check-in, room selection, loyalty app performance, digital amenities, streaming and in-room personalization and digital signage. Poor connectivity drives negative reviews, lowers NPS, slows booking conversions and weakens brand consistency. When mobile performance is strong, loyalty guests engage more in app and spend more on property. Reliable, property-wide coverage strengthens the brand standard, supports personalization and powers the seamless experiences guests expect.

Wireless Carriers are essential to every mobility solution, and our model makes collaboration faster, easier and more predictable. While carrier-funded systems are less common today, our venue-funded approach removes uncertainty for hotels while still creating value for Wireless Carriers.

• Secure guaranteed signal from AT&T, Verizon and T-Mobile
• Align on design, power and optimization to meet Wireless Carrier standards
• Coordinate approvals for a seamless on-air transition
• Invite Wireless Carriers to contribute funding where applicable
• Continuously upgrade for next-gen technologies like 5G, C-Band and CBRS

Even when Wireless Carriers don’t fully fund the system, our structure makes participation attractive by reducing their capital burden and delivering network-aligned infrastructure that benefits the property, tenants, Wireless Carriers and end users. By planning upfront and leveraging our Wireless Carrier relationships to secure your seat at the table, these deployments achieve greater success.

Macro cell towers are designed to serve large outdoor areas, not penetrate deep into buildings. Even if a tower is nearby, its signal weakens when it hits dense materials like concrete, steel or Low-E glass. In busy areas, towers can also become overloaded.

Wi-Fi and cellular solve different problems and are complementary. Think of a DAS like your major highway, far reaching and travels with you. Wi-Fi is like a private road off the highway—focused on a specific area and limited to those boundaries and speed limits. Wi-Fi delivers localized connectivity and is great for data on known devices, but it can’t replace cellular for things like voice calls, mobile payments, public safety and security, critical business applications, or indoor to outdoor use cases. Cellular DAS or Private Networks provide higher reliability, better mobility and stronger security.

ROI is measured through higher RevPAR, increased NPS, guest engagement, loyalty app usage, reduced complaints and operational efficiencies through smart building systems.

Deployment timelines depend on property size and complexity, but planning upfront and integrating connectivity into design or renovations reduces installation time and disruption. Often, the longest part of the process is securing signal source from the Wireless Carriers if required.

Today’s 5G operates across two different architectures: Standalone 5G (C-Band and 2.5GHz) versus 5G-New Radio “5G-NR” that is built on 4G LTE infrastructure. Standalone 5G requires Wireless Carriers to deploy on newly available, high-frequency spectrum. This can present challenges operationally and financially. However, not every property is a perfect candidate for Standalone 5G.